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In the past it was possible to check the number of inbound links to a site by using Googles link:operator. However, for some time, this tool has only been showing a sample of inbound links and many web masters have since been using Yahoo’s link: operater for a true represention.

Google has listened to its users and extended the functionality of its link: operator. If you go to Googles Webmaster Central there is a much more comprehensive set of tools that allow the data to be classified, filtered and downloaded.

If you don’t already have one, you’ll need to greate a Google Account.